Enabling the Next Generation of Precision Agriculture - Big Data & Analytics.

The next generation of precision agriculture will leverage advanced sensors, telematics, cloud computing and analytics to provide solutions that empower growers, in collaboration with their local advisors, to make more informed annual planning decisions.  These tools will also help identify the most likely in-season adjustments that could impact yield and to ensure the flawless execution of field tasks throughout the growing season.  When data are pooled across growers they will be anonymized in order to protect grower privacy while allowing growers and trusted advisor to understand trend and insights that can be gleaned unlike ever before.

Growers understand that utilizing precision agriculture data to improve decision making is the single most likely factor that will help them increase profitability in the future. These opportunities have largely been unrealized to this point. However, we are now at the cusp of the next wave of precision agriculture, enabled by “big data” and analytics and these will finally unlock these benefits in agriculture.

The net outcome will be increased yield and greater profits for the grower and those that serve him in the industry, and a great step toward feeding an ever-growing global population.

John Deere’s contribution to this next level of ag productivity will be through its MyJohnDeere Operations Center platform and the JDLink telematics suite – which aim to deliver full-fleet wireless connectivity, a secure data and open-collaboration platform connecting growers with their local trusted advisors, easy to use tools enabling job monitoring and documentation across all field operations, access to anonymized benchmarking data for use by decision makers and SDKs that enable the integration of partner applications. Growers identify these capabilities as critical to their success in the future.